Most leads die after the first few days because nobody has time to chase the quiet ones. AutoBook keeps writing to every quiet customer over days and weeks, from what they actually said, sounding like their rep. A reply or a STOP ends it at once, and when the follow-ups run out, the deal goes to a person instead of going silent.
Reps chase the fresh ups. The quiet ones turn into overdue tasks, and a few weeks later they buy from the store that kept in touch.
a year is what the average US dealership spends on advertising to bring customers in.
NADA Data 2025 (US)units sold from the same web leads by US dealers who move from under 40 to over 80 on Pied Piper's Internet Lead Effectiveness score.
Pied Piper ILE study, 2025 (US)It's scheduled the moment the lead lands, and a reply clears it. When a warm lead goes quiet on an open deal, the AI keeps going.
It opens from what the customer said, gives an honest reason to reply and makes one low-pressure ask. Never "just checking in". Later touches get lighter.
A reply, a rep stepping in or an opt-out stops it at once. When the follow-ups run out, the deal goes to a person as an act-now item.
When a car a shopper asked about arrives or drops in price, they hear about it.
Your store can tune both. Nothing it starts goes out at night, it holds off while your store still owes the customer something, and months after a lead is lost it can send one light check-in.
Ring our demo store and be the customer. Ask about a car, haggle, book a test drive. The confirmation is real.